FYI - I have also followed the "Private Server Setup Wiki" that use to be on the Wiki page.
The "eqlaunch.exe zone" doesn't appear to do anything when I create a custom "startup.bat" file.
@echo off
shared_memory.exe
start loginserver.exe
start world.exe
echo Waiting for the world to finish loading before starting zones...
ping -n 10 127.0.0.1 > nul
start queryserv.exe
start ucs.exe
start eqlaunch.exe zone
exit
Here is the link to the Wiki from the Internet Archive:
https://web.archive.org/web/20170615...Guide&frm=Main