begin the game
 

i CANT DO THIS STEP :
Step 5 - Creating Shortcut
Now, you will need to create a shortcut to launch EverQuest and bypass the EQLive patcher (if this step is not taken, you will launch the patcher and overwrite the EQHost.txt file that you just modified, making you connect to the global EQLive Login Server). To do this, go into your EverQuest directory. Locate the EQGAME.EXE file. Right-click on the file and select "Create Shortcut." You can rename this shortcut and drag it anywhere you'd like (most people like to put it on their desktop). Now, right-click that shortcut and select Properties. In the target box, you will see the path to the eqgame.exe file. We need to edit this so that it will pass an argument to that executable when the shortcut is launched. At the end of the text box (after any parenthases), add "patchme" (no quotes). Your target box should look similar to this:

"C:\Program Files\Everquest\eqgame.exe" patchme
my everquest version dont have patch me its titanium
the path its C:\Program Files\sony\eqgame.exe"
but patchme doesn't exist how i begin?

That's correct as written. If you put that into the target box exactly like it shows above, you should get the desired result.
Patchme never was meant to reference any file in your installation. It is a parameter to eqgame.exe