It would be a great thing if it would have really solved the item selling problem, but it wont.
Personally, i always been against buying online items for RL money, i find it dumb, and it totally screw the game experience, the way SOE is doing it is a nice idea at base (like all SOE ideas), but in the end, it wont work, because on servers where items exchange is not supposed to happen, it will happen via other website such as the one mentionned up.
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